Channel Sales Generalist

Lincoln Electric is a high-performance industrial machinery and technology leader who helps customers manufacture and maintain vital equipment and infrastructure. Lincoln Electric’s innovative solutions enable higher quality and productivity across a variety of processes including welding, cutting, brazing, machining, process automation, and field repair. The Company leverages proprietary technologies and expertise in materials science, power electronics, automation, and intelligent software to help customers build better and achieve resilience in their operations. Headquartered in Cleveland, Ohio, Lincoln Electric is the essential ‘Linc’ that keeps the economy running. The Company operates 71 manufacturing and automation facilities across 20 countries and serves customers in over 160 countries. For more information about Lincoln Electric and its products and services, visit the Company’s website at https://www.lincolnelectric.com.

 

Location: Euclid - Automation 
Employment Status: Salary Full-Time 
Function: Sales 
Pay Range: ($81,992.00 - - $102,490.00)
Target Bonus: 10%
Req ID: 30209 

 

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Purpose

Drive growth and adoption of robotic welding solutions by developing strategic relationships with Robotic Integrator partners and end users. Serve as the primary commercial and technical resource for assigned integrator accounts, supporting opportunity identification, application development, system design consultation, and conversion efforts. Collaborate closely with internal engineering, product management, and application specialists to ensure successful deployment of robotic solutions while providing market intelligence that influences product innovation, competitive positioning, and long-term business strategy. The role acts as a trusted advisor to integrators, helping them expand their capabilities, improve customer outcomes, and accelerate market penetration of robotic welding technologies.

 

Job Duties and Responsibilities

  • Work to identify specific Robotic integration target accounts, develop a conversion plan, and manage the conversion as appropriate. Also continue to manage the integrator business at signed on accounts.
  • Utilize resources in the Cleveland ARC Center to provide integrator support for their specific applications.
  • Coordinate with Manager to provide market intelligence and direction for development of new products.
  • Conduct robotic Integrator training via TEAM’s, in person and Lunch and Learns.
  • Interact with customers and project team members to create quotes of Robotic systems/packages
  • Become an expert in robotic package equipment, robotic software, and systems.
 

Basic Requirements

  • Bachelor’s degree required, preferablly in Engineering or an Engineering discipline;  OR 5+ years of equivalent of techncial sales experience. 
  • 3+ years of experience working directly with customers with proven sales success.
  • Previous welding industry experience is required.
  • Knowledge or experience with industrial robotics, strongly preferred.
  • Must have excellent written and verbal communications skills.
  • Must be highly motivated, self-confident, and persistent.
  • Strong account and territory management skills.
  • Proficient in Computer Literature and Microsoft Office including Word, Excel, access and PowerPoint.
  • Must be able to establish Sales Target by Region.
  • Must be willing to travel 25-50%. 

 


Lincoln Electric is an Equal Opportunity Employer. We are committed to promoting equal employment opportunity for applicants, without regard to their race, color, national origin, religion, sex (including pregnancy, childbirth, or related medical conditions, including, but not limited to, lactation), sexual orientation, gender identity, age, veteran status, disability, genetic information, and any other category protected by federal, state, or local law.


Nearest Major Market: Cleveland

Job Segment: Welding, Application Developer, Machinist, Manufacturing, Technology